Archive: The benefits of stadium sponsorship

Aug 7, 2011

As Brighton reached the Premier League in their new stadium, with sponsored name, I consider the benefits of stadium sponsorship.

Read →

1 Comment

Dave Endsor

Aug 18, 2023Edited

Two years after I wrote this, Derby County announced a stadium naming rights deal for Pride Park. From 2013 to 2016 it was known as the iPro Stadium.

It wasn't great but it could have been worse!

Dave, August 2023

Expand full comment

Reply

Share

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts